Website and new leads
Website forms and website chat create a contact and a deal, and lead routing gives them an owner. Site tracking adds page views and clicks to the client's activity.
- Web forms
- Website chat
- WordPress
Integrations
Every integration serves the full ecosystem.
Every integration serves the full Berchtold ecosystem. Connected tools contribute context and capabilities across the platform, for your team, automations, and AI, within the permissions you set. Client context connects back to the contact.
Email is built in. Verify your sending domain, then send campaigns and one-to-one email from Berchtold. No separate email tool is needed.
- Your sending domain
Measurement
Bring in data from the accounts you authorize. What you see depends on your access and the data in each account.
- Google Analytics
- Search Console
Team alerts and files
Connect Slack to send workspace alerts to the channels you choose. Each person can also get their own alerts there. Each person connects their own Google Drive to save reports to it.
- Slack
- Google Drive
Social publishing
Draft in Studio and publish through your Buffer queue. Each network has its own account and permission requirements.
- Buffer
- X
AI tools through MCP
Use your personal agent or AI chat of choice, including Claude, ChatGPT, Muse, or another MCP-compatible tool. We started with MCP (Model Context Protocol) on day one and grew the app around it. Every app feature is available through MCP. It signs in as you and gets your access, nothing more. Each change to a record shows your name and the AI tool that made it.
- Claude
- ChatGPT
- Muse
- Other MCP tools
Connections are authorized per account. Some services need their own subscription, business verification, or app approval.
Your next step
See Berchtold with your own brokerage.
Bring your workflow and your AI of choice. See how every app feature works through MCP and how client context connects back to the contact.