Martech
Sitecore Personalization Rule Set Editor: Full Conditions List (v8)
A personalization rule in the Sitecore Rule Set Editor is the mechanism for implementing rules-based personalization. Here's a full list of out-of-the-box conditions in v8.
A personalization rule in the Sitecore Rule Set Editor is the mechanism to implement rules-based personalization in Sitecore. There are three main components of rules-based personalization: Conditions, Actions, and Rules.
To get a better idea of the possibilities for out-of-the-box rules-based personalization in Sitecore v8, we compiled a full list of conditions available in the Rule Set Editor. Understanding the full scope of available conditions is the first step toward designing personalization that actually gets implemented, rather than strategies built on assumed capabilities that require custom development to deliver.
The gap between what a DXP can do out-of-the-box and what most teams actually configure is where the utilization problem lives. Knowing your conditions list is table stakes.
This post originally appeared on the Roundedcube blog in April 2017.
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Written by
Brett Berchtold
Founder of Berchtold and two-time Sitecore MVP, Digital Strategy. Working at the intersection of marketing and technology since 2003, Brett works with B2B and B2C marketing leaders on SEO, content strategy, and martech activation. More about Brett →
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